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Winner · The Influencer Marketing Factory

The Influencer Marketing Factory vs Ubiquitous

Index Score 9.6 vs 7.4 · Ranked #1 vs #16 · Reviewed 26 August 2026

Jess Flack started Ubiquitous in 2021 after finding existing agencies a poor fit for in-house TikTok. Five years later it is the young shop in this directory: 40,000+ creators activated, Humanz as the parent platform, clients like Disney, Lyft, and Amazon. The Influencer Marketing Factory is three years older, founder-led on the campaign side, and not a software subsidiary. The fit question is performance volume vs. a full-service three-platform team.

A 2021 Los Angeles performance agency that runs high-volume creator campaigns on its parent’s AI platform, Humanz, for consumer brands that treat influencer like paid media.

Side by side

Same eight fields on every page. Superscripts point at sources. Muted type means unverified.

9.6
Winner · #1

The Influencer Marketing Factory

7.4
#16 · Contender

Ubiquitous

Founded

Founded in 2018 in Miami by Alessandro Bogliari and Nicla Bartoli, starting with $1,500.3, 4

Founded

Founded in 2021 by Jess Flack (co-founder and CEO), with Alex Elsea and Brandon Gambucci also named as founders on Crunchbase.1, 2

Ownership

Independent and founder-led. No holding-company parent in the materials reviewed.3

Ownership

Privately held. The company site states that behind every campaign is Humanz, “our parent company’s AI-powered influencer marketing platform.”3

Footprint

Headquarters in Miami, with offices in New York and Amsterdam. A team of 50+ across the US, Europe, and Asia, speaking more than 15 languages. Over 80% of the leadership team is female.2, 3

Footprint

Los Angeles headquarters (Studio City / 91604). Clutch also lists Chattanooga, TN. LinkedIn size band 11–50.1, 4

Platform partners

TikTok Agency Marketing Partner and Enterprise Agency Partner. Meta Global Vendor. YouTube Global Marketing Partner.3, 9, 15

Platform partners

Runs on Humanz, the parent AI platform, which the company says is trusted by Disney, P&G, and Coca-Cola. This is a parent-vendor platform, not a disclosed TikTok/Meta/YouTube partner badge.3

Clients

Named work includes Dunkin’, Sony Music, Warner Music Group, Hyundai, Kohler, Hisense, ASUS, Sallie Mae, FOREO, Airalo, and VisitKorea. Third-party profiles also list Google, Snapchat, Universal Music, and Bud Light.5, 6, 7

Clients

The company and Clutch name Disney, Lyft, Amazon, Netflix, American Eagle, FabFitFun, GNC, Crocs, Starbucks, Spotify, and Blue Chew. Claims 40,000+ creators activated across TikTok, Instagram, and YouTube.1, 3, 4

Approach

Full-service on three platforms only — TikTok, Instagram, and YouTube. Positions as an extension of the client team (including Slack). Reporting framed around promo codes, tracking pixels, and revenue, not estimated media value.1, 4

Approach

End-to-end performance influencer: sourcing, negotiation, briefing, posting, measurement, paid amplification. Public line: treat influencer like every other channel on the budget. Heavy TikTok orientation from the founding story.3, 4

Category voice

Publishes industry research and runs The Influence Factor podcast (2021–present). Public line: “We don’t just run the creator economy. We study it.”1, 8

Category voice

Younger, operator-led voice. Less research publishing in the materials reviewed; more Clutch-style proof and parent-platform distribution.4

Pricing

Not publicly disclosed. Quoted per brief.Not publicly disclosed in the materials reviewed.

Pricing

Not a public rate card. Clutch reviewers mention competitive pricing; that is not a company-published figure.4Unverified in the materials reviewed.

Winner when

The Influencer Marketing Factory is the better fit

  • You want a founder-led independent team that works as an extension of yours — Slack included — not a holding-company process.
  • The brief is TikTok, Instagram, and YouTube, and you want a shop that refuses to dilute across ten platforms.
  • You need revenue you can track (promo codes, pixels, full-funnel reporting), not a slide of estimated media value.
  • TikTok, Meta, and YouTube partner badges matter, without an enterprise AOR that takes a quarter to staff.
  • A 50-person, 15-language bench that can source in the US, Europe, and Asia is enough — you do not need a 750-person org chart.

Consider Ubiquitous when

The other shop still wins some briefs

  • You want a performance shop that treats creator as a media channel, with volume (tens of thousands of activations) as the proof.
  • A 2021-founded, 11–50 person team is a feature — faster, cheaper, less process than a holdco specialist.
  • You are comfortable with the campaign running on a parent AI platform (Humanz) rather than a bespoke agency stack.
  • The analog clients are consumer apps, streaming, and retail (Disney, Lyft, Amazon, Netflix) rather than global CPG AORs.

Sources

Ubiquitous sources first. The Influencer Marketing Factory sources follow, because the left-hand column uses them.

Ubiquitous

  1. 1. LinkedIn company profileFounded 2021, Los Angeles, 11–50, named clients.
  2. 2. CrunchbaseFounders Jess Flack, Alex Elsea, Brandon Gambucci.
  3. 3. Ubiquitous homepageHumanz parent platform, 40,000+ creators, named clients. Reviewed August 2026.
  4. 4. Clutch profileChattanooga listing, additional clients, 4.8 rating from 18 reviews, competitive-pricing commentary.

The Influencer Marketing Factory

  1. 1. The Influencer Marketing Factory homepagePositioning, services, $150M+ / 1,000+ / 3B+ stats, three-platform focus, Live Oak Bank quote. Logo mark taken from the site favicon. Reviewed August 2026.
  2. 2. The Influencer Marketing Factory about pageTeam roster, Miami and New York offices, remote coverage.
  3. 3. The Influencer Marketing Factory procurement FAQFounding 2018, founders, offices including Amsterdam, 50+ team, 15+ languages, 80%+ female leadership, TikTok / Meta / YouTube partner status, Inc. 500, Financial Times, Inc. Female 250.
  4. 4. NetInfluencer interview with Alessandro BogliariFounding with $1,500 in 2018; three-platform strategy; “extension of your team.” February 2025.
  5. 5. The Influencer Marketing Factory works / case studiesNamed campaigns including Dunkin’, Sony Music, Warner Music Group, Hyundai, Kohler, Hisense, ASUS, Sallie Mae, FOREO, Airalo.
  6. 6. Forbes Agency Council profileClient names including Sony Music, Google, Dunkin’, Universal Music, Snapchat, Warner Music Group, Bud Light.
  7. 7. Crunchbase company profileAdditional client listing. Not independently confirmed campaign-by-campaign.
  8. 8. The Influence Factor podcastPodcast hosted by Alessandro Bogliari, active 2021–2026.
  9. 9. TikTok Agency Partner announcementMarch 2025 post: official TikTok Agency Partner badge.
  10. 10. Awards archive on The Influencer Marketing FactoryDigital.com NYC 2021, The Drum USA 2020 finalist, InterCon Top 50 Tech 2019, Clutch 2019 top agencies.
  11. 11. Clutch Top 100 Fastest Growth Companies postRanked 3rd; 225.11% growth; Top B2B Company.
  12. 12. Clutch Top Advertising and Marketing Agency in Miami2019 Miami B2B award; also The Manifest and Visual Objects.
  13. 13. Featured on Clutch announcement2019 listing on Clutch, The Manifest, and Visual Objects.
  14. 14. Inc. 5000 company profile2023 Inc. 5000 honoree, No. 340. Founded 2018.
  15. 15. TikTok Marketing Partners directoryOfficial TikTok partner listing: badged TikTok Commerce Partner.
  16. 16. Clutch company profile4.2 / 5 overall from 5 verified reviews, last updated November 2025.